Perk up home‘s price , Live near coffee shop【etc】

Perk up home‘s price : Live near coffee shop
http://www.msn.com/en-us/money/realestate/perk-up-your-home-price-live-near-a-coffee-shop/ar-AA93zv7

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Starbucks Effect:

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”

Coffee houses emerged early on as a big predictor of future home value.

Within a quarter mile, close enough to smell the coffee brewing,

that ring appreciates faster than rings further out,”

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How much faster? Over 17 years tabulated by Zillow, leading up to 2014,

homes adjacent to the local Starbucks almost doubled in value,

up by 96 % .

…

Those further out appreciated by 65 % over the same period.

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apparently not all coffee shops are created equal.

Zillow researchers compared homes near Starbucks locations to those near

Dunkin Donuts.

Dunkin Donuts-adjacent properties also outperformed wider market,

rising 80 % over 17 years,

but they lagged those in the shadow of Starbucks.

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WHOLE FOODS EFFECT

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Nearby specialty grocers,

for instance, can lead to a 17.5 % home-price premium,

according to Portland,Or based real estate consultancy Johnson Economics.

That compares to a more modest 4.5 % for coffee-shop.

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In that sense

Starbucks-Effect may b more accurately b termed the Whole Foods Effect,

according to the firm’s principal, Jerry Johnson,

referring to the natural food supermarket’chain.

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Also significantly affecting nearby home prices,

according to the Johnson Economics study:

cinemas , wine shops , garden stores.

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Given Starbucks‘ massive resources, it is perhaps not surprising that

Seattle-based chain ^is adept @ spotting out promising spots.

After all,

the company employs entire teams o professionals

devoted to pinpointing optimal locations.

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”

Where we choose to locate our stores , is … as important as …

how we design them,”

says Michael Malanga, Starbucks’ senior vice president of store development.

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For potential homebuyers, it’s heading into exam w/ answer key.

Assuming

that significant market research has gone into every store opening,

buyers can piggyback on those positive conclusions.

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”

There are substantial resources spent by Starbucks headquarters

to figure this stuff out & find where t bestEST locations are going to b,”

says Zillow’s Humphries.

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”

So for homebuyers, you can essentially draft off the work

that Starbucks has already done for you.”